AI image and video generation, from idea to creation

With Freepik AI, write a prompt or add a reference image to explore product visuals, social content and story scenes. Create your own AI image.

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FROM INSPIRATION TO CREATION

AI image and video generation. More ways to bring ideas to life.

Find a direction in the inspiration gallery, then start with a prompt or reference image. Explore image and video concepts for products, social content and storyboards with Freepik AI, and refine your results by adjusting prompts and settings.

AI image generation: put your vision into words

Explore product concepts and social visuals by describing the subject, composition, lighting and style. Add reference images to make your intended direction clearer.

Explore text-to-image

Text-to-video: set your story in motion

Describe scenes, actions and camera movements to generate AI videos for creative exploration. Adjust aspect ratio, duration and resolution within the capabilities of your selected model.

Explore text-to-video

Image-to-video: give still images a sense of motion

Start with a reference image and describe subject movement and camera changes. Explore motion for product visuals, character clips and storyboards. Results depend on the source, prompt and selected model.

Explore image-to-video

START SIMPLE. REFINE AS YOU GO.

How do you start creating AI images and videos?

You do not have to start from a blank page. Find a visual direction, then choose a workflow that fits.

  1. Find inspiration and a direction

    Browse image and video examples, inspect prompts and reference images, and define your subject, setting and visual style.

  2. Choose a workflow and describe your vision

    Choose image or video creation and write a prompt. Add reference images when needed, then set the generation options supported by the model.

  3. Generate, review and iterate

    Sign in, check your available credits and settings, and submit your generation. Review the results in your creation history, then refine the prompt or references for another attempt.

Browse image and video inspiration

BEFORE YOU CREATE

Questions about AI creation

What is the difference between AI image generation, text-to-video and image-to-video?

AI image generation turns text descriptions or reference images into still visuals. Text-to-video uses written descriptions of scenes and actions, while image-to-video starts with a reference image and uses text to guide movement. Choose based on your starting material and intended result.

Do I need an account or credits to create?

Browse inspiration without signing in. To generate, sign in and make sure you have enough credits; the cost depends on the model, settings and price shown before submission. Visit the pricing page for available plans and credit packs; purchase and payment availability is shown there.

Learn how credits work
How many reference images and generation options are supported?

Reference image limits, aspect ratios, durations, resolutions and output counts depend on the selected model. The creation panel displays available options. Check your settings after switching models, as capabilities differ.

Can I use generated images and videos in commercial projects?

Before commercial use, check the applicable model service terms, reference material licenses and rights involved in the output. Only upload material you have permission to use, and review generated content yourself. This page does not guarantee commercial rights for every output.

Your next creation starts with an idea

Start with a subject, setting, style and camera direction. Add references to fill in the details.

Start creating AI images Start creating AI videos